Track
Track 7: Shaping Liveable Places

Company / Institute
International Metropolitan Institute

Position
Principal

I'm interested in
City and Regional Planning
Governance, Finance, Regulation
Infrastructure and Transport Planning
Land use Planning and Management
Urban Economy

Bio
Pedro B. Ortiz
Pedro B. Ortiz is currently at Georgetown University where he is setting up the new Courses on Metropolitan Discipline. New York University Marron Institute Senior Fellow (2019), George Mason University Affiliate. Shar School Fellow (2018). Multilateral Consultant for EU, UN, IDB, WB, ADB, UN-Habitat, UNCRD, BCIE, CAF, and diverse National and Local Governments. Author “The Art of Shaping the Metropolis” (McGraw-Hill, New York, 2014). Former Senior Urban Specialist at the World Bank and Visiting Professor at Milano Polytechnic. Founder and Director of Urban Planning Master at King Juan Carlos University (1999-03). Director General for Regional Planning and Urbanism for Madrid Regional Government (1995-99). Madrid Deputy Mayor for Strategic Planning (1987-94). Director Madrid’s Strategic Plan (1988-94) and Madrid’s Metropolitan Plan (1996-2016). Madrid Central Salamanca District Mayor (1989-1991) Madrid Deputy Mayor for Culture (1991-1993). Thirty years of metropolitan management experience in twenty-six countries. More at www.pedrobortiz.com
Pedro is one of the very few professionals around the world with extensive experience in this issue. He was in charge of the Metropolitan Plan of Madrid 1996 and had to integrate Environment, Transport, Economic activities, and Housing under the scope of Governance. He knows about how all these issues work together and how they have to interact to result in positive development in equilibrium for the metropolis. He has developed different methodologies and concepts to address Metropolitan Management and Planning: The Metropolitan Genoma, The Brainshops Governance quick wins approach, the Structural v. Strategic Planning. These concepts have been adopted by multilateral practice and used for a new world approach to metropolitan harnessing.

He addresses the urgent world phenomenon of metropolitan rapid growth in his new book ‘The Art of Shaping the Metropolis’. He presents a three-scale methodology for smart metropolitan planning developed first time for the Metropolitan Plan for Madrid: The Metro–Matrix archetype at the metropolitan scale, the Balanced Urban Development unit for the urban scale and the Urban Centrality (TOD) at lower scale blending culture, heritage and modernity. Pedro develops a metropolitan archetype form that integrates green and gray infrastructure, moves from the dominant inefficient monocentric model to a polycentric one based on sustainable mass public transport with a polycentric equitable reticular grid pattern. He promotes metropolitan federalist governance to overcome unitary or confederate actual inefficient practices.